May 31, 2019
Asking whether marketing or sales are more important is like asking which came first — the chicken or the egg? In the beginning of my career in marketing, the original Howard Miller regularly told his employees and clients, “Marketing generates interest and Sales sells.” (Add his German finality to your
March 07, 2018
Language is constantly changing. If not for language evolution, we would not be able to talk about modern and ever-changing concepts, media, and inventions. This constant change, however, affects the ways businesses interact with their audiences.