LinkedIn sponsored content opportunities

Who else gets excited when they read or hear about social channel feature releases or improvements? Now that LinkedIn has officially released the sponsored video content feature to everyone, I can’t wait to try it for globalHMA, Workhorse and our other clients.

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LinkedIn the future is here

LinkedIn, The Future is Here

In December, I wrote a blog post that explored the future of LinkedIn after the company seemed to have been testing and revamping ad features throughout 2013 and 2014. Here we are well into Q1 of 2015, and LinkedIn has begun to reveal some of its secrets.
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Looking forward with LinkedIn

Looking Forward with LinkedIn

Articles about the future of LinkedIn, next steps for LinkedIn and basically anything regarding the potential for LinkedIn have permeated social media and marketing news blogs and magazines since at least early 2013. (TechCrunch and diginomica articles show two examples.) Many reference the popular CRM tool, Salesforce, and discuss a partnership, takeover and even competitor status. LinkedIn has claimed it does not see Salesforce as a competitor, but you can’t help but wonder if they might take a stab at their own CRM-system in the future.

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