Digital marketing terms from A to Z
As a group of twenty- and thirty-somethings, the majority of us at globalHMA have grown up immersed in technology in both our personal and professional lives. Though this has helped us easily
As a group of twenty- and thirty-somethings, the majority of us at globalHMA have grown up immersed in technology in both our personal and professional lives. Though this has helped us easily
Instant mobile news publishing is quite the trend this year. Earlier this fall, we saw Facebook roll out their Instant Articles followed by Apple News. Both of these technologies have changed the
While print design is still a powerful medium, the ad industry is gravitating to interactive design. Interactive design has become a large part of today’s advertising world, especially as the list of
We all know that B2B advertising differs greatly from B2C advertising. The stakes are much higher when you’re selling a million dollar piece of industrial equipment than when you’re selling a $20
At globalHMA we use various tools to help develop and maintain a client’s brand and generate brand awareness. Tools like Google Analytics, Excel, Adobe Creative Suite, Buffer, Campaign Monitor and Marketo help
To be a successful graphic designer it takes more than just learning the trade. Having the skills of a designer is merely the first step of many. I’ll go over seven characteristics
As mobile apps are on the rise, smart phone users are able to take advantage of the many applications that reign over the digital world. For those in the B2B world, professionals
WWDC 2014 kicked off on June 2nd with a keynote like never before. This year, Apple made its biggest announcement ever for developers. Tim Cook deemed it “the mother of all releases”
We’ve all seen infographics before, in newspapers, magazines, and online. These little graphical messages that try to convince you to read them because they’re colorful and covered in interesting graphics or cartoons.
The digital landscape is shifting. Predictions are rolling in that suggest mobile and tablet device usage will overtake desktop usage sometime between 2014-2015. Add a 55% increase in smartphone subscriptions in 2012,