Convenience. Accuracy. Cost efficiency. Businesses are continuously embracing the newly learned benefits of using Facebook advertising. It has allowed companies to grow their brand and reach their target market in ways they
2017 was the rise of the social media influencer. From YouTube to Instagram, thousands of subscribers have watched their favorite ‘influencers’ go on from their own platform to become spokespeople for major
Are you posting on social media and not getting the results you want? Every social media channel is different, and each has its own recommended frequency for posting content. The tips shared below
If you want to know how your B2B efforts are doing, you need to be on social media and actively listening. Companies should be monitoring digital conversations to ascertain what consumers discuss
If you’re anything like me, you experience this sort of “aha” moment when you’re learning a new skill. Everything seems to click and you find success. Improving interaction and increasing followers on your
When gearing up for an event, like a tradeshow or speaking engagement, it’s important to consider your digital marketing. Your brand’s social media presence is a huge part of creating a successful
From what we are starting see, LinkedIn is giving ‘company pages’ a new look. Here’s an example of the LinkedIn company page update in beta from our friends at GE:
If you are trying to sell someone a product or service, then you must be a marketer, at least to some degree. With this role, comes great responsibility. Not one of saving
Happy planning season everyone! Are you one of the late adopters and starting up social media for your company? Maybe you’re present on social media but not 100 percent sure you invested in the right
A key error in the fast-moving digital marketing process is the lack of time taken to derive usable, actionable data to improve your process and better target your audience. Even if you create reports,
