Best practices for replying to online reviews/comments
There are quite a lot of moving parts when it comes to managing your business’ online presence. It’s easy to get lost between optimizing search engine results and making sure your website is in top form, but maybe you’ve recently launched a social media presence for your company. During your
How marketing and sales tie together
Asking whether marketing or sales are more important is like asking which came first — the chicken or the egg? In the beginning of my career in marketing, the original Howard Miller regularly told his employees and clients, “Marketing generates interest and Sales sells.” (Add his German finality to your
How community relations can benefit your company
You may have heard that building a strong relationship and close ties with residents and other businesses in your community can have a large impact on your business—a positive one. This is very true! Many companies look for ways that they can interact with local organizations and individuals to help