What LinkedIn’s latest update means for your marketing presence
Since their acquisition by Microsoft, the team at LinkedIn has gone to great lengths to improve their users’ experience. They are dedicated to making LinkedIn more than just a “website for job postings,” but a platform for professionals to discuss and highlight their careers. Last month their development team posted
Reaching your audience with social listening
If you want to know how your B2B efforts are doing, you need to be on social media and actively listening. Companies should be monitoring digital conversations to ascertain what consumers discuss in relation to a brand, company and industry. Social listening helps a company learn the needs, problems and
Let’s ZipDo – it’s time for a new website!
Working with Fortune 100 clients for more than 35 years enables us to truly see things from a global perspective. We mix and match a variety of marketing tools so our clients can achieve maximum results on tight budgets – and we love it! That’s why we’ve decided to take