Over the years, Google’s ranking algorithm has become even more complex. Through continually studying the program, becoming Google certified and utilizing globalHMA’s unique management process, we have been able to not only generate outstanding click-through-rates and rankings for our client, but also generate a continuous stream of leads. With a budget of only $4 per day in 2013, the overall campaign generated 5,636 clicks. About 2% (or approximately 100 clicks) of the total clicks converted after landing on the website (i.e.- navigated through to view the ‘Contact’ page and/or submitted a contact form to receive a ‘Thank You’ confirmation.) It is consistently clear that our Google campaign generates the highest number of leads for the client each year, ranking with 54% of overall lead attribution.