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Working efficiently in InDesign
InDesign is a useful program for laying out publications, magazines, etc. Within it, there are a variety of time-saving tools that can help a designer work much more efficiently. Using these tricks,…
Social media – more than just posting content
With every business opportunity, comes the challenge of creating and maintaining a presence on social media. When using social media, businesses can utilize different platforms to appeal to different audiences or engage…
Why you need SSL for your website
What is SSL? SSL (Secure Sockets Layer) creates an encrypted link between your own browser (for example, Chrome, Firefox, Edge, or Safari) and the website you are visiting. This encryption protects the…
Help search engines, help you: optimizing for voice queries
How would you feel about improving your website’s position from a #1 to a #0 ranking? Now that I’ve got your attention, let me direct it to the topic of featured snippets,…
Snapchat, using custom filters and why you should
Snapchat is a valuable asset for businesses who are trying to increase their social media presence. Building brand awareness, sharing updates and exclusive content, and the sharing of coupons & holding contests…
Best practices for replying to online reviews/comments
There are quite a lot of moving parts when it comes to managing your business’ online presence. It’s easy to get lost between optimizing search engine results and making sure your website…