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Tips for creating the ideal stat report
The main focus of any campaign or project is to enact a purposeful effort that generates positive change. In order for a campaign to be successful, it requires strategic planning and careful…
The not-so-quick, but perfect fix: Google AdWords
Many people seem to be on a quest for the perfect fix — an easy solution that solves all marketing needs and takes no effort. Aren’t we all, really? Even outside of…
How a social media image can improve your bare posts
If you pay attention to the evolution of the algorithm for social media sites, like Facebook, you will see the algorithm gives priority to graphic content, especially images. But just because an image…
How to develop more efficient content marketing
There’s no question. Content marketing and social media can work for your business, but they take time and money. The key to an efficient content marketing plan is to set proper expectations…
Giving back through history
When you become an HMAer, there are a lot of values that are suddenly instilled in you. Some of these are small things, like always holding Macs above PCs. Some are business…
The home screens of the globalHMA team
Ever look at your friends’ home screens? I have. It’s usually scary, similar to scrolling through someone else’s Facebook, Instagram or Twitter feeds. It truly is like the twilight zone. You recognize…