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Facebook advertising as we know it
Convenience. Accuracy. Cost efficiency. Businesses are continuously embracing the newly learned benefits of using Facebook advertising. It has allowed companies to grow their brand and reach their target market in ways they…
How social media influencers will impact 2018
2017 was the rise of the social media influencer. From YouTube to Instagram, thousands of subscribers have watched their favorite ‘influencers’ go on from their own platform to become spokespeople for major…
Marketing strategy still matters
2018 – here we are – and for most of you, your new marketing strategy and plans are put into action. Or are they? How did you dive into the New Year?…
Top 4 link building tactics for SEO
Natural link building is crucial to increasing your rank in search engines. The more relevant links you have, the more credible you appear to your visitors. This also can help increase brand…
What is B2B marketing?
You may have heard of B2B marketing in news articles or business conversations, but you may not know entirely what it means. We’re here to define and explain the intricacies of B2B…
How to make your website secure with HTTPS
In January of 2017, Google’s Chrome browser began adding “Not Secure” to the address bar of HTTP webpages that collect passwords or credit card information. The reason for this is to alert…