B2B Content Corner
Marketing media news
The power of consistent branding
What makes a brand powerful? The ability to recognize it. When a customer sees the color red and a cursive font on a can of soda, they instantly know what they’re looking…
LinkedIn is dedicated to keeping groups optimized
LinkedIn Groups are something that many businesses and professionals are utilizing to this day; however, there is a lot of discussion about their usefulness. LinkedIn confirms the groups are worth using because…
Working efficiently in InDesign
InDesign is a useful program for laying out publications, magazines, etc. Within it, there are a variety of time-saving tools that can help a designer work much more efficiently. Using these tricks,…
Social media – more than just posting content
With every business opportunity, comes the challenge of creating and maintaining a presence on social media. When using social media, businesses can utilize different platforms to appeal to different audiences or engage…
Why you need SSL for your website
What is SSL? SSL (Secure Sockets Layer) creates an encrypted link between your own browser (for example, Chrome, Firefox, Edge, or Safari) and the website you are visiting. This encryption protects the…
Help search engines, help you: optimizing for voice queries
How would you feel about improving your website’s position from a #1 to a #0 ranking? Now that I’ve got your attention, let me direct it to the topic of featured snippets,…