B2B Content Corner
Marketing media news
How Ice Cream Can Inspire B2B Content Writing
After reading a blog post by David Meerman Scott about acquiring content creation ideas from noticing patterns in daily life (he used exercise and social networking as his example), I made a…
35 Days of HMA Trivia Contest: DAY 34
When an idea or work is well received, HMAers have been known to do the Happy Dance.
35 Days of HMA Trivia Contest: DAY 33
The answer to today’s trivia contest question: things go wrong when in close proximity to Drew.
35 Days of HMA Trivia Contest: DAY 32
We know that relevant storytelling in marketing, especially real-time media, is pivotal in the B2B world. When it comes to sharing content and establishing personal connections, it’s become an increasingly important way…
Wind Power is Catching the Breeze with Social Media
Wind power is certainly a great case study for telling a story via social media. The wind power industry is unique. Its roots range from political to global to niche small businesses.…
35 Days of HMA Trivia Contest: DAY 31
HMAers do a lot of strategic problem solving, but there are those moments when frustration gets the better of us.
