B2B Content Corner
Marketing media news
How responsive typography impacts user experience
Just like a non-responsive website can ruin a user’s experience, so can bad typography. The number of digital devices is growing at an exponential rate, yet there are still many websites not using responsive web…
The new SEO: social media
Recently, there has been a change in online user search behavior. Using a search engine is still the most common method of searching for new information and products. But there are a…
6 tips for buying media in 2016
It’s that time of year for most of our customers: media research, scheduling and buying. Our clients buy media different ways: some through us, some buy it directly and some buy it…
When the spirit of the community lifts us up
This year, globalHMA is interrupting our individual birthday celebrations to spend time volunteering during our birthday month. We encourage each person to select a cause that matters to them, give back and share their…
Giving back with business holiday gifts
As I start walking toward my celebration of Christmas in the season of Advent, the battle against consumerism begins in my head. At the same time, I pause to reflect on the work…
Google AdWords and Analytics: Better together
If you do not have your Google AdWords and Google Analytics accounts linked, you are missing out on significant insights. While both platforms are great by themselves, they work even better together.…
