B2B Content Corner
Marketing media news
Giving back through history
When you become an HMAer, there are a lot of values that are suddenly instilled in you. Some of these are small things, like always holding Macs above PCs. Some are business…
The home screens of the globalHMA team
Ever look at your friends’ home screens? I have. It’s usually scary, similar to scrolling through someone else’s Facebook, Instagram or Twitter feeds. It truly is like the twilight zone. You recognize…
To better understand your client’s customers, go where they go
At globalHMA, our client’s customers are global – that includes all 7, okay probably 6, continents and the entire United States. Yes, even those long stretches through Nebraska and Wyoming that you…
Takeaways from the 2016 State of Manufacturing Tour
At globalHMA, we find that it’s important to live and breathe our clients’ industries. We subscribe to relevant publications, study their products and the products of their competitors and research the technologies…
How responsive typography impacts user experience
Just like a non-responsive website can ruin a user’s experience, so can bad typography. The number of digital devices is growing at an exponential rate, yet there are still many websites not using responsive web…
The new SEO: social media
Recently, there has been a change in online user search behavior. Using a search engine is still the most common method of searching for new information and products. But there are a…
