B2B Blog
Marketing media news
What globalHMA is reading this month
A lot of the books we read at globalHMA relate to our tasks or projects at hand, our passions, our ideas and a healthy taste of fiction and entertaining reads. Working with a…
Twitter: The next big contender in social advertising
Is Twitter the next contender in the social advertising arena? Information from its first ever Analyst Day in November has us guessing. During Analyst Day, Twitter executives shared their ambitious goals and forward-looking…
globalHMA’s top most-read blog posts of 2014
If looking to the future and planning are critical when it comes to communication, reflection is even more important. Reflection is an extension of good listening skills and helps ensure you fully understand…
8 important predictions for marketers in 2015
I can’t help it. I am a sucker for these lists. I love to clip them and see how accurate people are throughout the year. Every year for the past 14 years,…
Looking forward with LinkedIn
Articles about the future of LinkedIn, next steps for LinkedIn and basically anything regarding the potential for LinkedIn have permeated social media and marketing news blogs and magazines since at least early 2013.…
My competitors are following me on Twitter, what do I do?
“Do we block competitors from following us, or is this just something that happens in social media?” We often hear this question from clients after being notified a direct competitor is following…
