Author: globalHMA

Another Paperback Bites the Dust

Over the Thanksgiving holiday as many Americans fought Black Friday crowds, I sat quietly reflecting over the pile of books I accumulated. I cleared dusty bookshelves, cluttered nightstands and overflowing coffee tables.

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Going Global with Search Marketing

Did you know people are four times more likely to make a purchase online with information in their own language? While the English language Internet is continuing to grow more and more

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A Parking Lot of Links

Have you ever driven to a restaurant that looked good at first glance, but continued driving when you noticed that the parking lot was nearly empty only to later pull into the

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How to Combat Social Network Overload

Remember for a glimmer of time when you could only access “The Facebook” with a .edu email address? Back then the social network had nowhere near the capabilities it possesses today. Not

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