Author: Amanda Vera

Leadership vs. Management

Leadership vs. management

I’ve read so many articles on leadership versus management. It seems to be an ongoing debate in any industry. With all that I’ve read and through my own experience, there is one

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Donating Your Time

‘Tis the season for many – to give, volunteer your time and go on an all-out kindness streak. Although I am sure all of these wonderful gestures are appreciated during the holiday

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Keeping the HMA Culture Alive

Growth is absolutely inevitable – personal, professional, physical, emotional. How you deal with the changes that accompany that growth is critical. As we grow as an agency, we are keenly aware of

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Your Social Circle

One of the many beauties about social networking is the sheer number of connections you can actually develop across the globe. Some of you may have close to 1,000 friends or fans,

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Here a Link, There a Link

I have to admit our third pillar of SEO is one that intrigues me most. With the right amount of research, you will discover there are relevant link-building opportunities galore. And with

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First Friday in November

The first Friday in November is fast-approaching! Mark your calendars for November 5th and join us at St. John’s Episcopal Church in Lancaster, Pennsylvania as two of our favorite artists – Aaron

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Measure and Analyze

Believe it or not, at HMA, we are highly competitive. So when our clients task us with getting the marketing campaign results they are looking for – we are more than up

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